The concept of the MVP is widely misunderstood.
It is not a smaller product.
It is a test of risk.
What MVP Actually Means
An MVP is the minimum experiment required to validate your riskiest assumption.
That assumption is rarely technical.
Common risky assumptions:
- Users care enough to change behavior
- They will pay
- They will return without reminders
Building features before testing these is avoidance disguised as productivity.
Why MVPs Become Overbuilt
Founders overbuild because:
- Building feels controllable
- Rejection feels uncertain
- Shipping creates the illusion of progress
But complexity delays learning.
Better MVP Alternatives
Depending on your risk, your MVP might be:
- A landing page with a payment button
- A concierge service
- A spreadsheet delivered manually
- A no-code prototype with forced constraints
If it feels uncomfortable, it is probably closer to the truth.
The Real Question
Instead of asking:
“What is the smallest product we can build?”
Ask:
“What is the smallest action that would prove this matters?”
Build that first.

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